In late 2024, Eastside Arcade, an adult entertainment store in East Wenatchee, came to a permanent close. The decision was made by the owner, Steve Wiener, who opted to sell the property due to ongoing financial difficulties. Despite efforts to sustain the business, it never achieved profitability since its acquisition by Wiener in 2013. This closure marks the end of an era for the roughly 2,700 square foot building, originally constructed in 1938 and renovated in 2000.
During the golden hues of autumn in 2024, the town of East Wenatchee witnessed the conclusion of a local establishment’s journey. Eastside Arcade, nestled at 863 Valley Mall Pkwy, bid farewell to its patrons after years of battling economic challenges. Owner Steve Wiener shared insights into this challenging decision, explaining that persistent monetary losses compelled him to part ways with the property when a buyer emerged. Although the business struggled from inception under his ownership, Wiener remains focused on maintaining operations at his Yakima location, Yakima Arcade.
The historical building, standing strong since its construction in 1938, underwent a significant facelift in 2000. Acquired by Wiener in 2013, it fetched $200,000 upon its sale. For those familiar with the locale, this closure symbolizes not only the end of a business but also a shift in the area’s landscape.
As the community reflects on this change, many are curious about what lies ahead for the iconic structure.
From a journalist's perspective, this story underscores the resilience required in small business ownership. It highlights the importance of adapting to market demands and recognizing when it is time to pivot strategies or even step away. While closures are often met with disappointment, they also present opportunities for reinvention and new beginnings. This chapter may have closed, but the legacy of perseverance will undoubtedly inspire others navigating similar challenges.