Mette Lykke plays a crucial role in leading Too Good to Go, a company that is making significant strides in the fight against food waste. With operations in 19 countries, Too Good to Go connects millions of users with food businesses, minimizing waste and addressing climate change.
Mette Lykke's Leadership in the Fight Against Food Waste
Childhood and the Foundation of Her Work
Mette Lykke grew up in rural Denmark where her parents instilled in her the value of minimizing waste. This early influence likely played a significant role in shaping her dedication to the cause. Her upbringing taught her the importance of being resourceful and not taking things for granted.Even on a simple bus ride in Copenhagen in 2016, a chance encounter led her to discover Too Good to Go. The mission of the company resonated with her deeply, and she saw an opportunity to make a real impact.The Journey from Tech Start-ups to Leading Too Good to Go
At the time, Mette Lykke was already involved in the tech industry, working in start-ups. Her success in developing the fitness app, Endomondo, demonstrated her ability to drive innovation and make a mark. When the founders of Too Good to Go approached her, they recognized her potential and her commitment to their cause. In 2017, she was chosen to lead the company as the chief executive.Under her leadership, Too Good to Go has grown to its current size and continues to expand its reach. Her leadership skills and passion for the mission have been instrumental in the company's success.The Impact of Too Good to Go on Food Businesses and the Environment
Too Good to Go's partnerships with large companies like Whole Foods Market, Starbucks, and ALDI supermarkets, as well as small and family-owned businesses, have a significant impact. By connecting these businesses with surplus food and registered users, the company is able to reduce food waste on a large scale. This not only benefits the environment but also helps these businesses by reducing their food costs and finding new markets for their products.For example, a small bakery that would otherwise have to throw away unsold pastries can now sell them through Too Good to Go. This not only reduces waste but also generates additional revenue for the business.In conclusion, Mette Lykke's leadership and the work of Too Good to Go are having a profound impact on reducing food waste and addressing climate change. Through their efforts, they are making the world a better place one bite at a time.